4 Free Google Services For Your Business
Here are four Google services that are free and your business should take advantage of:
Google Analytics
Google Search Console
Google My Business
Google Drive
Now, let's explore these services and uncover the incredible ways they can take your business to the next level!
Google Analytics
Think of Google Analytics as a personal detective for your website! It helps you understand what's happening on your site so that you can figure out what's working well and what needs improvement. Allowing you to make smarter decisions about your website and marketing strategies to attract more visitors and keep them engaged.
With Google Analytics, you are able to track various metrics such as:
Website Traffic
User Demographics
Conversion Rates
& More!
Google Search Console
Essentially, Google Search Console helps you optimize your website for search engines and make it more search-friendly and easy to find — it's your website's best friend! The tool helps you keep an eye on how your website is doing in Google search results. You can ensure that Google is crawling and indexing your website properly, so it can be found in relevant searches. Additionally, it offers tips and suggestions for improving your website's search result performance. Allowing you to uncover opportunities to boost your rankings, fix any issues that might be hurting your visibility, and ultimately attract more visitors to your site.
With Google Search Console, you can see:
Which keywords are driving traffic to your website
How often your site appears in search results
Average position in search rankings
Crawl errors and/or security problems
Google My Business
Google My Business is the profile that shows up when people search for your business on Google Search or Maps. This listing makes it super easy for potential customers to find you and learn more about what you offer. They can see your location on a map, read reviews from other customers, and even get directions right to your doorstep. This is definitely a must-have tool for any business who is looking to boost its online presence and attract more customers.
With Google My Business, you can share important details like your:
Business Name
Address
Phone Number
Website
Working Hours
Photos
Respond to Customer Reviews
Google Drive
Google Drive is like a virtual storage space — it stores all of your files safely and is accessible from anywhere. These files can be accessed from any device with an internet connection, shared with others on your team, and even collaborated on in real time. It's like having a personal locker for your files that you can carry with you wherever you go.
With Google Drive, you can save a wide range of files such as:
Documents
Spreadsheets
Presentations
Photos
Videos
& More!
